HowlaaI

Privacy Policy

Your privacy is important to us. This policy explains how Howlaa collects, uses, and protects your information.

Last updated: January 21, 2025
Version 2.1
Privacy at a Glance
Key points about how we handle your data

Data Minimization

We only collect data necessary for our restaurant analytics services

Secure Storage

All data is encrypted and stored securely in compliance with industry standards

Your Control

You can access, modify, or delete your data at any time

Table of Contents
1. Information We Collect2. How We Use Your Information3. Information Sharing and Disclosure4. Data Security5. Data Retention
6. Your Rights and Choices7. Cookies and Tracking Technologies8. International Data Transfers9. Children's Privacy10. Contact Us
1. Information We Collect

Information You Provide Directly

  • Account Information: Name, email address, phone number, company details when you create an account
  • Restaurant Data: Restaurant locations, menu information, staff details, and operational data
  • Customer Feedback: Reviews, ratings, survey responses, and sentiment data collected through our platform
  • Communication Data: Messages, support tickets, and correspondence with our team

Information We Collect Automatically

  • Usage Data: How you interact with our platform, features used, time spent, and navigation patterns
  • Device Information: IP address, browser type, operating system, device identifiers
  • Location Data: General location information based on IP address for service optimization
  • Cookies and Tracking: Session data, preferences, and analytics information

Third-Party Integrations

  • Google Reviews: Public review data from Google My Business when you connect your account
  • Social Media: Public posts and mentions related to your restaurant when authorized
  • POS Systems: Transaction data and customer information when integrated
2. How We Use Your Information

Core Services

  • • Provide AI-powered sentiment analysis
  • • Generate customer feedback insights
  • • Create performance dashboards
  • • Send alerts and notifications
  • • Facilitate review responses

Platform Improvement

  • • Improve AI algorithms and accuracy
  • • Develop new features and services
  • • Optimize platform performance
  • • Conduct research and analytics
  • • Ensure security and prevent fraud

Legal Basis for Processing

We process your data based on: (1) Your consent, (2) Performance of our contract with you, (3) Our legitimate business interests, and (4) Legal compliance requirements.

3. Information Sharing and Disclosure

We Do NOT Sell Your Data

Howlaa never sells, rents, or trades your personal information to third parties for marketing purposes.

We May Share Information With:

Service Providers

Cloud hosting, analytics, payment processing, and customer support services

API Partners

Google, social media platforms, and POS system providers for data integration

Legal Requirements

When required by law, court order, or to protect our rights and safety

4. Data Security

Technical Safeguards

  • • End-to-end encryption in transit and at rest
  • • Multi-factor authentication
  • • Regular security audits and penetration testing
  • • Secure cloud infrastructure (AWS/Google Cloud)
  • • Access controls and monitoring

Organizational Measures

  • • Employee security training and background checks
  • • Data processing agreements with vendors
  • • Incident response and breach notification procedures
  • • Regular compliance assessments
  • • Privacy by design principles

Security Incident Reporting

If you suspect a security incident, please contact us immediately at security@howlaa.com. We will investigate and respond within 24 hours.

5. Data Retention
Active Accounts

We retain your data while your account is active and for up to 2 years after account closure for business continuity and legal compliance.

Customer Feedback

Customer reviews and feedback data are retained for 5 years to maintain historical analytics and trend analysis.

Usage Analytics

Aggregated and anonymized usage data may be retained indefinitely for product improvement and research purposes.

6. Your Rights and Choices
Access Your Data

Request a copy of all personal data we hold about you

Correct Your Data

Update or correct inaccurate personal information

Delete Your Data

Request deletion of your personal data (right to be forgotten)

Data Portability

Export your data in a machine-readable format

Restrict Processing

Limit how we process your personal data

Withdraw Consent

Revoke consent for data processing at any time

How to Exercise Your Rights

To exercise any of these rights, please contact us at privacy@howlaa.com or use the data management tools in your account settings. We will respond to your request within 30 days.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience, analyze usage, and provide personalized content.

Essential Cookies

Required for basic site functionality and security

Analytics Cookies

Help us understand how you use our platform

Preference Cookies

Remember your settings and preferences

Cookie Management

You can control cookies through your browser settings or our cookie preference center. Note that disabling certain cookies may affect site functionality.

10. Contact Us
Questions about this privacy policy or our data practices? We're here to help.

Email

info@howlaa.com